Union Minister Jayant Chaudhary launched a national campaign called “Badhna Hai Toh Yahan Judna Hai” on Saturday. The campaign aims to expand the reach of the Skill India Digital Hub (SIDH). SIDH is a government platform for digital skilling.
Campaign Overview
The campaign was announced at the India AI Impact Summit 2026. It will use digital platforms, social media, and QR codes. This will make it easier for people to register.
SIDH already has over 1.5 crore registered users. This makes it one of India’s largest digital platforms for skilling and jobs.
Skill India Digital Hub Features
Minister Chaudhary stated that SIDH uses digital public infrastructure. It supports lifelong learning and economic opportunities. This is important in the age of AI and automation.
The platform is mobile-first and uses AI. It combines government skilling programs. It offers industry-relevant courses. It also provides personalized learning recommendations.
Users can register using Aadhaar eKYC. Access is via OTP. Digital CVs can be generated using QR codes. Credentials are digitally verified. The platform supports over 21 Indian languages.
Platform Integration
SIDH centralizes government skilling initiatives. Users can find courses, verified certifications, and job opportunities in one place. This aligns with the goal of creating a future-ready workforce under the ‘Viksit Bharat’ roadmap.